Thirty years ago, Sleep Number transformed the mattress industry with the idea that ‘one size does not fit all’ when it comes to sleep. Today, we are the leader in sleep innovation and were ranked “Highest in Customer Satisfaction with Mattresses” by J.D. Power in 2015 and 2016. Our investments over the past five years have further differentiated our brand and strengthened our three competitive advantages: proprietary innovations that provide meaningful sleep benefits for our customers; ongoing customer relationships that are enabled by our direct-to-consumer business model; and exclusive distribution that is highly productive and fueled by our mission-driven sales teams. Sleep Number’s business model enables us to stay focused on what is relevant to our customer while building life-long relationships with our brand. Our team of 3,800 brand ambassadors is dedicated to our mission of improving lives by individualizing sleep experiences. We are driven to improve well-being through better quality sleep.